Essay Corporate Social Responsibility And Corporate Responsibility

1906 Words Jan 13th, 2015 8 Pages
Corporate social responsibility is a fundamental factor and expectation of any business. Business responsibility is most commonly known as Corporate Responsibility (CR) or the most common term Corporate social responsibility (CSR). There is a lot of conversation and deliberation around the subject of CSR and CR, and the dissimilarities between the two, some even describe it as a more philanthropic activity. http://www.orbuk.org.uk/responsible_business.php Although, http://corporatesocialmarketing.wordpress.com/2013/05/15/csr-vs-cr/ states that both business methods are continuously linked to the values that the company wants to share with the public, customers and shareholders, for a few examples, and both hold the same aim and purpose. It is evident after reading (name a book) that both CSR and CR techniques are always linked to the values that the company wants to share with all publics. On the contrary, CR and CSR draw the principles and viewpoint of the business and are contenders to be the centre of many communication and campaigns for public relations attributable to their influential trademark building essential characteristics. Conversely, it would be conceivable to conclude if we are talking about CSR or Socially Responsible Business Practices dependent on the presence of CR within a company. As a result, if the corporate responsibility is high up within the level of management it is reflected as a significant pillar for the company and the brand, as well as its…

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