Contribution of Countryside Tourism to the UK Travel and Tourism Industry

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Contribution of Countryside Tourism to the UK Travel and Tourism Industry

Across the UK there are 4 main categories of tourist and visitor attractions. These categories are:

· Large City/Large Town,

· Seaside,

· Countryside/Village,

· Small Town.

The table above shows that; domestic trips to the countryside area, has now gone into second place out of the 4 categories of tourist and visitor attractions.

Over recent years (since 2000) there has been a slight decrease from
24% (2000) to 22% (2003). For day trips across the UK Cities are more popular amongst tourists. This could be for a number of reasons like;

· More spending opportunities,

· More shopping/activity facilities etc.

The table above talks about Domestic Holidays. As
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The pattern of spending has changed, with a higher proportion coming from the day visitors and increased spending on tourist attractions and travel.

Visitor Activity and Spending in the Countryside:

Visitor spending in the countryside in 1998

Overseas Tourists 6%
UK Tourists 17%
Day Visitors 77%

The amount of overseas tourists that visit the countryside is very small compared to the amount of UK tourists and day visitors who visit the countryside. This means there is certainly room for potential growth from this certain category of tourists. The problem with overseas tourists not visiting the countryside is because they prefer to visit the cities and look at Britain’s history. All the old cities like Bath, London, York etc are very popular with overseas tourists because they enjoy sightseeing and looking at the UK’s historical monuments. The overseas tourists may be more inclined to visit the countryside after the London bombings because they are scared and put off by terrorist activity. Visit Britain should grab this opportunity to generate more money and tourism into the countryside by advertising
Britain’s brilliant countryside and remote coastline. It could also advertise the National Parks around Britain and this may boost countryside tourism over the next 10 years from foreigners.

UK tourists who spend more than one day in the

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